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Ditch Your Website and Start Building Landing Pages

Ditch Your Website and Start Building Landing Pages

Websites are overrated. The problem with websites is they are created once, and then you leave it up for years to come. Worse, they try to do too much at once – to speak to all your different potential audiences, and get them to do lots of different things: learn more...

Planning Trumps Budget

Planning Trumps Budget

People tell me all the time, “I can’t start marketing because I don’t have a large budget.” This is absolutely not true. So much of a campaign actually comes down to planning and execution, it’s wrong to believe that budget will necessarily indicate the outcome or...

Planning Your Marketing Funnel

Planning Your Marketing Funnel

We’ve been talking a lot about content lately here on the JCN. But it’s worth diving more deeply into what kind of content we’re talking about here. The truth is, there is a variety of content that should be created, to reach each stage of your sales funnel. Every...

Content Marketing: The Future of Marketing

Content Marketing: The Future of Marketing

Content marketing is fast become the only form of marketing. The process of publishing quality content as a means of growing your business, was usually relegated to when you had some time to spare (and when does that ever happen, when you have your own business?)....

Use Case: How Kosher.com Drew Thousands to Their Website

Use Case: How Kosher.com Drew Thousands to Their Website

Kosher.com is the most popular cooking website in the frum world. They regularly use the Jewish Content Network to promote their content to Jewish readers online. Their approach is strategic and systematic, and serves as a great example of a well-run marketing...

Do Less: The Power of Simplicity

Do Less: The Power of Simplicity

Author and speaker John C. Maxwell once said, “Learn to say 'no' to the good so you can say 'yes' to the best.” Wise words indeed. As entrepreneurs, we are often attracted to novelty, to opportunity. We are not afraid to take risks, to try new things out. But the...

Lessons Learned from KosherFest

Lessons Learned from KosherFest

This year, the Jewish Content Network had its own booth at KosherFest! It was great seeing so many of our clients at one of the premiere business destinations of the year. And we got to hand out hundreds of Phone Card Wallets, which, although not edible like most of...

Come Visit Us At KosherFest 2018!

Come Visit Us At KosherFest 2018!

Jewish Content Network (JCN) will have an exhibit at Kosher Fest 2018. Kosherfest is the world’s largest and most attended kosher-certified products trade show. The event is scheduled for Tuesday, November 13, 2018: 10am - 5pm & Wednesday, November 14, 2018: 10am...

Growing Your Business with WhatsApp: Part II

Growing Your Business with WhatsApp: Part II

Last week’s article on marketing with WhatsApp click to chat was met with resounding success. Many people resonated with the ease in which people can start a conversation with your business, and have started implementing it in their own marketing strategy. A WhatsApp...

Growing Your Business With WhatsApp

Growing Your Business With WhatsApp

WhatsApp is rapidly becoming a powerful marketing tool for business. For a while now, it’s been possible to place sponsored posts on popular WhatsApp groups through the Jewish Content Network. But recently WhatsApp also launched a separate business API, allowing...

Email marketing is now stronger than ever

Email marketing is now stronger than ever

Email marketing sometimes gets less attention than other forms of marketing. Whereas banners are literally flashy, and Instagram has the publicly measurable followers and likes, email marketing is the more modest of the bunch. And yet it is still one of the most...

Always Be Testing

Always Be Testing

The internet is an unpredictable place. It is powered by people, who are unpredictable beings. And the one fast rule about internet marketing is that there is no fast rule about internet marketing. There are best practices, certainly. There is generally good advice....

Need Banners or Graphics for Your Advertising? We got you Covered

Need Banners or Graphics for Your Advertising? We got you Covered

Graphics, they say, make the world go round. And by they, we mean the completely unbiased International Guild of Graphic artists. Hey, if the pen is mightier than the sword, and a picture is worth a thousand words, that’s a lot of swords those graphic artists have....

How Chatbots Can Help You Generate More Leads

How Chatbots Can Help You Generate More Leads

At the Jewish Content Network, we’re always looking for creative ways to generate more leads. One thing we’ve been experimenting with is chatbots. A chatbot is an intelligent chat experience that clients can have as a means of contacting you, allowing you to automate...

Why Your Business Must Focus on Lead Generation

Why Your Business Must Focus on Lead Generation

A wise man once told me: “Tell me a problem that can’t be solved with more lead generation.” I wracked my brains to find an exception to the rule, but couldn’t find one. Don’t have enough clients? More leads means more customers. Got too much work to do and not enough...